NEW ZEALAND BROADCASTING SCHOOL – RECRUITMENT CAMPAIGN
The New Zealand Broadcasting School is the most prominent school in New Zealand for broadcasting. They required something a little different to stand out from the rest in terms of a campaign. With the rise in popularity of zombies, aliens, sci-fi and general nostalgia we thought we would capture the attention of our target audience with this solution taking inspiration from retro movie posters. I used three images to create a photomontage and manipulated the type to give the artwork a cohesive look. The campaign was deemed a great success and we had a lot of great feedback from the staff and students alike. It was run for a couple years until the rebrand of CPIT.
